Our Story

Our main goal was to create the best beauty studio in the world. Can there be any compromises in the best studio in the world?

Philosophy

Green Beauty

All cosmetic forumulas are organic. The majority of all ingredients is natural.

Cruelty-Free

Even nowadays some cosmetic products are tested on animals. That is not the case for us.

Professional Care

All products we use are professional and have proven effeciency. No compromises.

Non-Toxic Formula

Don’t worry, all our nails polishes and other products are non-toxic. We do care about you and our specialists.

Personalized Experience

Each guest is our favourite guest. Come and make sure that our service is exceptional.

We Love What We Do

People that you’ll meet in our studio are doing job they love. Come and make sure there is a difference.

Our Story

We started as a small beauty studio in Islington, London. Our main idea was to create the best beauty studio in the world. Can there be compromises in the best studio in the world? Our answer is always no, we care about the best quality, we hire the best specialists and provide the best customer service. This approach allowed us to grow and create awesome team that is passionate about everything we do.

– Emma Underwood

Our Team

Dr. Victoria De Vito

Founder – MD, Facts

Dr. Alexander Collin

Cosmetologist – Master’s of Cosmetology

Rachel Green

Hairdresser

Nick Boil

Barber

Our Products

All our products are cruelty-free, it’s a category containing all cosmetics that have not been tested on animals. Each cosmetic is subject to strict control by independent inspection bodies chosen by the Coalition for Consumer Information in Cosmetics (CCIC), which is an NGO founded by 8 international animal protection groups such as: American Anti-Vivisection Society, Animal Alliance of Canada, Doris Day Animal League, etc.